MTFBL HITS THE MARKET
FIVE NEW FOOD BRANDS LAUNCHED
Dhaka, Feb 15, 2017
With a mission to entice country’s consumers with world class food brands, Microtrade Food and Beverage Limited (MTFBL), has come into being following a Grand Inception event held today at Gulshan Club amid much fanfare. MTFBL is a subsidiary company of Microtrade ICX Company founded in 2012.
Apart from launching the company MTFBL itself, five new food brands have also been unveiled in the event. They are: Hoty Noty (snack & munchies brand), Pico Nico (confectionary brand), Biscovit (Biscuit brand), Rizik (ready to cook brand) and Pop’s (Beverage brand).
“You can also do your bit for the society by doing innovative business. It is actually our collective responsibility to help this society move forward through the means of business that supports the consumers and the people as well who are directly involved and dependent on that very business. And that is why, we have ventured into food category that holds a great deal of potentials and still has a lot more avenues left to be explored,” said Mr S. Md. Jashimuddin Chisty, the Managing Director of MTFBL. Besides him, Mr Farhad Akhther, Chief Operating Officer and Mr Atiq Alam, Manager, Marketing of MTFBL also spoke on the occasion.
The inception event was graced by a host of dignitaries, business personalities and media journalists. Mr Amir Hossain Amu, MP, Honorable Minister for Ministry of Industries was present as Chief Guest. Among others, Dr Hasan Mahmud, MP, Chairman, Standing Committee on Ministry of Environment and Forests and Mr Mustak Hassan Md. Iftekhar, Additional Secretary, Ministry of Industries and Chairman, Bangladesh Small and Cottage Industries Corporation were present and Special Guest and Guest of Honor Respectively.